One-page Business Plan

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One-page Business Plan

A business plan gives financiers their first impressions of a company and its principals. At one extreme is a single entrepreneur with an unproven idea.

What is the difference between a one-page business plan and a lean business plan?

Conducting a SWOT analysis before creating the business plan facilitates the process. Remember to focus on your business’ strengths as much as you can. If your market analysis reveals you have a strong position then highlight it more in the single-page plan. Likewise, if your financial projections come out stronger One-page Business Plan then elongate the financial section. In the solution section of your single-page business plan, you bring out your business idea that will solve the problem you highlighted above. Your product and/or service is immediately justified because of the problem you had introduced to the audience beforehand.

  • GoSmallBiz is a cloud-based service that offers industry-specific templates, a step-by-step wizard that makes creating a detailed business plan an easy one, and video tutorials.
  • Next, you’ll want to include a few statistics or research notes about your industry and competitors, and explain how you plan to differentiate your business from companies offering similar things.
  • While some companies have achieved multi-million-dollar sales in just a few years, they are vulnerable to declines of similar proportions from competitors.
  • After going through all those, now is the time to hit the nail on the head.
  • Comb through each document and extract the information that is fundamental to your business’s operation and relevant to the bullet points on your outline.
  • It is not necessary to draft a 50-page plan that will have unnecessary information.

By neglecting to examine these issues closely, they ignored the possibility that the marketplace might want some services not among the dozen listed. The approach puts the spotlight on the product or service being offered. This comes in handy when one-liners about the product or service are not possible and you have to give important details about the product upfront to convince the lender.

Why use a one-page business plan template?

The traditional business plan is more in-depth than its one-page counterpart and will be more thorough in each section . For example, it may contain detailed financials, branding samples, and competitive research documents. This part of the business plan explains how you’ll promote your product.

  • The go-to-market strategy in North America would be similar to Europe’s but with local themes following the company’s guidelines to create an intentional America-focused launch campaign.
  • Lean business planning was pioneered by Toyota Motors over 70 years ago.
  • Use this one-page template to develop a strategic roadmap for your organization’s product offerings.
  • The bold vision doesn’t mean you have to start a business to leave a legacy behind.
  • Irrespective of your niche, objective and type of business, you need a working business plan.
  • Similarly, in a business plan relating to the sale of certain equipment to apple growers, you must have U.S.

For example, familiarize yourself with the business plan process by researching business plans and identifying how others successfully executed their plans. Bizplan is cloud-hosted software that features a step-by-step builder to walk you through each section of the business plan.

Free Business Plan Template and Examples for Startups (

Most of us know that for new and growing private companies, investors may be professional venture capitalists and wealthy individuals. When a company offers shares to the public, individuals of all means become investors along with various institutions.

One-page Business Plan

A lean business plan is focused more on helping you build a better business and testing a variety of strategies to assess if they are effective for your chosen business model. The strategic business plan can have different purposes, like proving feasibility, discussing planning operations, or projecting growth. It will outline the company’s goals, its strategy for reaching them, and the company structure. The main difference between this and the traditional plan is its focus on specific strategic initiatives. The executive summary should include your company’s offerings, mission, goals, and projections. If you can’t get investors interested here, it’s unlikely they’ll want to keep reading. Whether you’re a startup, an SMB, or close to a Fortune 500, a solid business plan is crucial.

Businesses exist to either solve a problem for customers or to meet a desire. If all you have is a solution in search of a need, you are going to have a difficult time building a successful business. Starting your Lean Business Plan with a focus on the customer shortens the time required to determine if you have a good idea that has a chance of becoming a successful business. Templates that offer guidance—in plain language—about how to fill in each section can help you navigate sometimes-daunting business jargon and create a complete and effective plan. When you need buy-in from potential employees and business partners, especially in the early stages of your business, a clearly written business plan is one of the best tools at your disposal. A business plan provides a refined look at your goals for the business, letting partners judge for themselves whether or not they agree with your vision. We’ve noted where—and how—an entrepreneur could add more details to expand on their business plans, depending on their goals.

One-page Business Plan

Typically, a buyer persona is its own one-page document, profiling an imaginary person who embodies your ideal customer. A competitive analysis gives you a snapshot of who your top competitors are, along with their strengths and weaknesses. Competitive analyses show you the viability of your business in relation to other, similar companies. It’s best to write SMART objectives (specific, measurable, attainable, realistic, and time-based). The purpose of SMART objectives is to give your teams a sense of a unified purpose and direction that can be tracked over time. Here, we break down what goes into these seven components and guide you through how to complete a one-page business plan. As you review your results, you may decide that your solution to the problem needs to be tweaked.